The Psychology of Film Posters: How They Affect Our Emotions and Perceptions

A film poster depicts what one can expect from the film. It creates curiosity and interest among individuals, appealing to them to watch the movie. An artist who creates a film poster works as hard as any creative designer. If you think making a movie is difficult, you have yet to learn what creating a film poster is for artists. A film poster is carefully designed by keeping in mind what kind of concept they want to reveal that would leave an impression on the minds of the audience. Like other art and painting, every film poster carries a different meaning and interpretation in people’s minds.

Every group has a member who is a movie buff and loves to collect posters related to movies and create a collection. Film posters have been an item to add to collections for a long time. Earlier, film posters used to include illustrations and hand-painted art worth millions if one could get his hand on the original prints. The posters are promising; they attract the audience and give some expectations for the movie. Unlike trailers, posters carry some mysterious vibes of a film which is why every individual comes up with their own interpretation of the same.

Printed film posters had a different kind of emotional connection with people. Today, while binge-watching, we stumble upon ads or digital posters of movies and web series, which are many like thumbnails. They are undoubtedly intriguing, but the connection between a poster and an audience used to be intense. Committing towards a movie is challenging by not being intrigued by a likeable movie poster. Sometimes, we only click the thumbnail to see the trailer because we get glued to the poster.

Indian cinema posters are a hit all around. People in the earlier days went crazy for both movies and posters. During that time, the primary source of entertainment was movies. Movies of actors like Dharmendra Deol, Rajesh Khana, Jitendra Kapoor, Amitabh Bachchan, Superstar Shah Rukh Khan and many others were so famous that people used to eagerly wait for days and months for their new movies to be released. Finding a genuine vintage film poster on sale is a task these days, especially when it comes to the authenticity of the poster. The hand-painted and hand-drawn posters of the classic era are still in demand by movie addicts and people who love to curate a collection.

People used to connect emotionally to both movies and posters. They started believing in the film that it was challenging to create differences between reels and real life. But with the passing of time, many people understood that it is only a source of entertainment and nothing more. Then, this source of entertainment broadened its aspects and added educational, self-help, self-love and inspiring movies to create awareness among people because movies have an immense power to influence people.

To date, movie posters have such an influence on people that people copy everything from their dressing sense to their hairstyles. The dialogue delivery, the process of thinking, and the reactions and actions of people simultaneously kept changing. The emotional connection was so much that people started adopting the reel traits into their real lives. Many people have strengthened their friendship from the song “Ye Dosti” in the iconic movie “Sholay.” I hardly doubt anyone who is unaware of the famous dialogues of the character who played Gabbar Singh asking, “Kitne aadmi the?” This was such a renowned dialogue that people to date use it in memes and emojis because it is classic, and the fan base for this is never-ending.

Not only Indian cinema but Hollywood too had seen valuable importance when they were exhibited in auctions. The first auction occurred on December 11, 1990. This auction was run by Bruce Hershenson and totalled around 935,000 US dollars. At auctions in foreign countries or outside India, we have seen people appreciate good art and artefacts. In comparison to India, art has taken an enormous leap in terms of leisure and sophistication around the world.

Undoubtedly, art and leisure have been popular among Indians, like prominent celebrities, designers, artists, and more. However, yet many people still need to learn about the beauty and elegance it brings to a home. Film posters are among the best ways to decorate your wall or gallery or create an accent wall in your household. You can frame the authentic posters available at IndianShelf, and let people know your taste and passion towards art and culture.

At IndianShelf, you will find vintage posters from Bollywood Indian cinema that portray scenes, actors, and actresses from the classical era. You can get them to frame in your favourite wood, colours or other board material, whichever pleases you. You can hang them up on the walls of your living room for anyone and everyone to see when they visit your house. It can be a great piece of conversation at your next gathering. For movie addicts, these posters will talk a lot about your personality and the love and passion you share for movies and films. Also your habit of collecting collectables will also be displayed, and you can create your own gallery or inspirational space at your home.